Our Privacy Policy

Introduction
Credit
How we use your personal data
Providing your personal data to others
International transfers of your personal data
Retaining and deleting personal data
Amendments
Your rights
About cookies
Cookies that we use
Cookies used by our service providers
Managing cookies
Our details
Data protection officer

1. Introduction

1.1 Buyahol.com (“Buyahol“, “Buyahol.com“, “we“, “us,” and “our“) is a holiday price comparison website, working with key travel suppliers in the UK to help get people on their favourite holidays for the best price. We are committed to safeguarding the privacy of our website visitors and service users. For more information about us, see Section 13.

1.2 This policy applies where we are acting as a data controller with respect to the personal data of our website visitors and service users; in other words, where we determine the purposes and means of the processing of that personal data.

1.3 We use cookies on our website. Insofar as those cookies are not strictly necessary for the provision of our website and services, we will ask you to consent to our use of cookies when you first visit our website.

1.4 Our website offers customisable privacy controls which affect how we will process your personal data. By using this website and selecting your desired cookie settings, you give permission for us to use the data as described in this privacy policy and in a way that conforms to your cookie preferences. Should you be unhappy you should cease use of the website immediately. Your computer’s internet browser settings will allow you to clear all related cookies from your computer.

2. Credit

2.1 SEQ Legal (https://seqlegal.com/free-legal-documents/privacy-policy).

3. How we use your personal data

3.1 In this Section 3 we have set out:

(a) the general categories of personal data that we may process;

(b) in the case of personal data that we did not obtain directly from you, the source and specific categories of that data;

(d) the legal bases of the processing.

3.2 We may process data about your use of our website and services (“usage data“). The usage data may include your IP address, geographical location, browser type and version, operating system, referral source, length of visit, page views and website navigation paths, as well as information about the timing, frequency and pattern of your service use. The source of the usage data is Google Analytics. This usage data may be processed for the purposes of analysing the use of the website and services. The legal basis for this processing is consent which is obtained when users first visit the website, are made aware of the cookie policy and continue to use our website and services.

3.3 We may make use of trackable links in collaboration with affiliate networks, for which we may receive a small commission if a click results in a booking or sign up to a service not affiliated with Buyahol.com. Your personal data that are provided in the course of the use of our services (“service data“) will not be monitored. The service data may include the number of clicks on links, the revenue generated and commission generated through an online journey where a user completes a commissionable action. The source of the service data is Buyahol.com. The service data may be processed for the purposes of operating our website, providing our services, ensuring the security of our website and services, maintaining back-ups of our databases and communicating with you. The legal basis for this processing is consent as described in section 3.2.

3.4 We may process information that you post for publication on our website or through our services (“publication data“). The publication data may be processed for the purposes of enabling such publication and administering our website and services. The legal basis for this processing is consent as described in section 3.2.

3.5 We may process information contained in any enquiry you submit to us regarding our services (“enquiry data“). The enquiry data will be processed for the purposes of responding to your enquiry and will be deleted immediately after our response. The legal basis for this processing is implied consent as a result of you actively contacting us.

3.6 We may process information relating to our customer relationships, including customer contact information (“customer relationship data“). The customer relationship data may include your name, your contact details, and information contained in communications between us. The source of the customer relationship data is you and only you. The customer relationship data may be processed for the purposes of managing our relationships with customers, communicating with customers, keeping records of those communications and promoting our products and services to customers. The legal basis for this processing is consent and we will only send marketing communications to our customers with their express consent. An option to opt out will always be included in any communications we send.

3.7 We may work with affiliate networks to understand aggregated information relating to transactions, including purchases of goods and services, that you enter into with us and/or through our website (“transaction data“). The source of the transaction data is affiliate networks that we work with. The transaction data may be processed for the purpose of understanding the type, quality and quantity of traffic we generate for the respective hotel chains/brands. The legal basis for this processing is legitimate interests, namely to support the proper administration of our website and business.

3.8 We may process information that you provide to us for the purpose of subscribing to our email notifications and/or newsletters (“notification data“). The notification data may be processed for the purposes of sending you the relevant notifications and/or newsletters. The legal basis for this processing is consent.

3.9 We may process any of your personal data identified in this policy where necessary for the establishment, exercise or defence of legal claims, whether in court proceedings or in an administrative or out-of-court procedure. The legal basis for this processing is our legitimate interests, namely the protection and assertion of our legal rights, your legal rights and the legal rights of others.

3.10 In addition to the specific purposes for which we may process your personal data set out in this Section 3, we may also process any of your personal data where such processing is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.

3.11 Please do not supply any other person’s personal data to us, unless we prompt you to do so.

4. Providing your personal data to others

4.1 We may disclose your personal data to any member of our group of companies (this means our subsidiaries, our ultimate holding company and all its subsidiaries) insofar as reasonably necessary for the purposes, and on the legal bases, set out in this policy. Buyahol.com is a trading name of JDL Marketing Services Ltd registered at C/O Clever Accounts, Brookfield Court, Selby Road, Leeds, LS15 1NB.

4.2 We may disclose your personal data to our insurers and/or professional advisers insofar as reasonably necessary for the purpose of the establishment, exercise or defence of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.

4.3 We may disclose your name or contact details to MailChimp but only if we have received your permission to contact you with marketing emails through a consented subscription. More information on MailChimp’s privacy policy can be found at https://mailchimp.com/legal/.

5. International transfers of your personal data

5.1 In this Section 5, we provide information about the circumstances in which your personal data may be transferred to countries outside the European Economic Area (EEA).

5.2 We and the owning company has offices and facilities in the United Kingdom. The European Commission has made an “adequacy decision” with respect to the data protection laws of each of this country. Transfers to other countries will be protected by appropriate safeguards, namely the use of standard data protection clauses adopted or approved by the European Commission, a copy of which can be obtained from https://ec.europa.eu/info/law/law-topic/data-protection/data-transfers-outside-eu/adequacy-protection-personal-data-non-eu-countries_en

5.3 The hosting facilities for our website are situated in United States of America.

6. Retaining and deleting personal data

6.1 This Section 6 sets out our data retention policies and procedure, which are designed to help ensure that we comply with our legal obligations in relation to the retention and deletion of personal data.

6.2 Personal data that we process for any purpose or purposes shall not be kept for longer than is necessary for that purpose or those purposes.

6.3 We will retain your personal data as follows:

(a) personal data submitted through contact forms will be retained for a maximum period of 12 months following the last date of contact.

6.4 In some cases it is not possible for us to specify in advance the periods for which your personal data will be retained. In such cases, we will determine the period of retention based on the following criteria:

(a) the period of retention of 1 month will be determined based on whether we need to hold data for more or less than that time. If you consent to receiving email communications from us, we may hold your data for longer.

6.5 Notwithstanding the other provisions of this Section 6, we may retain your personal data where such retention is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.

7. Amendments

7.1 We may update this policy from time to time by publishing a new version on our website.

7.2 You should check this page occasionally to ensure you are happy with any changes to this policy.

7.3 We will notify you of significant changes to this policy by email if you have subscribed and consented to our email communications.

8. Your rights

8.1 In this Section 8, we have summarised the rights that you have under data protection law. Some of the rights are complex, and not all of the details have been included in our summaries. Accordingly, you should read the relevant laws and guidance from the regulatory authorities for a full explanation of these rights.

8.2 Your principal rights under data protection law are:

(a) the right to access;

(b) the right to rectification;

(d) the right to restrict processing;

(e) the right to object to processing;

(f) the right to data portability;

(g) the right to complain to a supervisory authority; and

(h) the right to withdraw consent.

8.3 You have the right to confirmation as to whether or not we process your personal data and, where we do, access to the personal data, together with certain additional information. That additional information includes details of the purposes of the processing, the categories of personal data concerned and the recipients of the personal data. Providing the rights and freedoms of others are not affected, we will supply to you a copy of your personal data. The first copy will be provided free of charge, but additional copies may be subject to a reasonable fee. You can request a copy of your personal data by sending an email to hello@Buyahol.com.com.

8.4 You have the right to have any inaccurate personal data about you rectified and, taking into account the purposes of the processing, to have any incomplete personal data about you completed.

8.5 In some circumstances you have the right to the erasure of your personal data without undue delay. Those circumstances include: the personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed; you withdraw consent to consent-based processing; you object to the processing under certain rules of applicable data protection law; the processing is for direct marketing purposes; and the personal data have been unlawfully processed. However, there are exclusions of the right to erasure. The general exclusions include where processing is necessary: for exercising the right of freedom of expression and information; for compliance with a legal obligation; or for the establishment, exercise or defence of legal claims.

8.6 In some circumstances you have the right to restrict the processing of your personal data. Those circumstances are: you contest the accuracy of the personal data; processing is unlawful but you oppose erasure; we no longer need the personal data for the purposes of our processing, but you require personal data for the establishment, exercise or defence of legal claims; and you have objected to processing, pending the verification of that objection. Where processing has been restricted on this basis, we may continue to store your personal data. However, we will only otherwise process it: with your consent; for the establishment, exercise or defence of legal claims; for the protection of the rights of another natural or legal person; or for reasons of important public interest.

8.7 You have the right to object to our processing of your personal data on grounds relating to your particular situation, but only to the extent that the legal basis for the processing is that the processing is necessary for: the performance of a task carried out in the public interest or in the exercise of any official authority vested in us; or the purposes of the legitimate interests pursued by us or by a third party. If you make such an objection, we will cease to process the personal information unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing is for the establishment, exercise or defence of legal claims.

8.8 You have the right to object to our processing of your personal data for direct marketing purposes (including profiling for direct marketing purposes). If you make such an objection, we will cease to process your personal data for this purpose.

8.9 You have the right to object to our processing of your personal data for scientific or historical research purposes or statistical purposes on grounds relating to your particular situation, unless the processing is necessary for the performance of a task carried out for reasons of public interest.

8.10 To the extent that the legal basis for our processing of your personal data is:

(a) consent; or

(b) that the processing is necessary for the performance of a contract to which you are party or in order to take steps at your request prior to entering into a contract,

and such processing is carried out by automated means, you have the right to receive your personal data from us in a structured, commonly used and machine-readable format. However, this right does not apply where it would adversely affect the rights and freedoms of others.

8.11 If you consider that our processing of your personal information infringes data protection laws, you have a legal right to lodge a complaint with a supervisory authority responsible for data protection. You may do so in the EU member state of your habitual residence, your place of work or the place of the alleged infringement.

8.12 To the extent that the legal basis for our processing of your personal information is consent, you have the right to withdraw that consent at any time. Withdrawal will not affect the lawfulness of processing before the withdrawal.

8.13 You may exercise any of your rights in relation to your personal data by written notice to us on email at hello@buyahol.com

9. About cookies

9.1 A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.

9.2 Cookies may be either “persistent” cookies or “session” cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.

9.3 Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

10. Cookies that we use

10.1 Google Analytics – We use their cookies for the purposes of analytics, reporting and security. More information on these can be found here: https://policies.google.com/technologies/cookies;

10.2 Facebook Pixel – This helps with understanding how our marketing activity performs in relation to ads either on Facebook, or website visitors viewing our content from Facebook. More information on what information is typically collected by the Facebook Pixel can be found here: https://developers.facebook.com/docs/facebook-pixel/implementation/gdpr/

10.3 Awin – To allow us to track clicks from our website to our travel partners, we have a tag on our website which is administered by Awin from a technical point of view, and managed by Buyahol.com from a performance point of view. We cannot access any personally identifiable information as a result of clicking on any link on our website, unless you specifically and proactively share it with us in dedicated forms such as Contact Us. More information can be found here: https://www.awin.com/gb/privacy#how-do-we-use-data-to-administer-our-business-2

10.4 TikTok – This pixel is a javascript code that allows us to track and understand the actions users take on our website from the ads/videos we advertise. When a user gets to our website, the pixel fires, tracking your high-level behaviour (e.g. page views) and conversions if you click through to one of our partners’ websites to buy something.

10.5 Other necessary cookies – These allow us to maintain the operation of our website and provide a number of different services.

11. Cookies used by our service providers

11.1 Our service providers use cookies and those cookies may be stored on your computer when you visit our website.

12. Managing cookies

12.1 Most browsers allow you to refuse to accept cookies and to delete cookies. The methods for doing so vary from browser to browser, and from version to version. You can however obtain up-to-date information about blocking and deleting cookies via these links:

(a) https://support.google.com/chrome/answer/95647 (Chrome);

(b) https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences (Firefox);

(d) https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies (Internet Explorer);

(e) https://support.apple.com/kb/PH21411 (Safari); and

(f) https://privacy.microsoft.com/en-us/windows-10-microsoft-edge-and-privacy (Edge).

12.2 Blocking all cookies will have a negative impact upon the usability of many websites.

12.3 If you block cookies, you will not be able to use all the features on our website.

13. Our details

13.1 This website is owned and operated by Buyahol.com, a trading name of JDL Marketing Services Ltd.

13.2 We are registered in England and Wales under registration number 09732725, and our registered office is at JDL Marketing Services Ltd C/O Clever Accounts, Brookfield Court, Selby Road, Leeds, LS15 1NB.

13.3 Our principal place of business is at JDL Marketing Services C/O Clever Accounts, Brookfield Court, Selby Road, Leeds, LS15 1NB.

13.4 You can contact us:

(a) by post, to the postal address given above;

(b) by email, using the email address hello @ Buyahol.com (without spaces)

Last updated: 31^st July 2024